April 30, 2023
Consumer Data Leads: How to Find Consumers for Direct Marketing Success
News and Commentary,Business,Resources
Consumer data leads are a critical part of a direct marketing campaign. This customer information is necessary to target marketing niches and conduct effective marketing campaigns. Consumer data is a cornerstone for any marketing campaign, as it…
April 30, 2023
Turning 65 Mailing Lists: 5 Direct Mail Strategies To Reach Seniors
News and Commentary,Data,Resources
Targeting individual customer niches can go a long way toward boosting your marketing interaction rates. One such consumer mailing list niche is seniors (customers turning 65 or over). Constructing your marketing campaign around this niche can boost…
March 15, 2023
Never Run Out of Blog Ideas with These Simple Tricks
News and Commentary,Business,Resources
You've taken some marketing advice and added a blog section to your website. You have learned all about keywords and how they work. Now you need interesting topics to explore to keep your content relevant for search engines. All this information…
March 10, 2023
3 Common Logo Mistakes that May Be Costing Your Business Sales
News and Commentary,Social Media,Business,Resources
Your logo is one of the most important aspects of your business. It is the first thing potential customers see and it can make or break a sale. That's why it's essential to make sure your logo represents your brand well. Here are three common logo…
December 12, 2022
Five Tips for Growing Your Network on Linkedin
News and Commentary,Social Media,Business,Resources
Do you want to expand your business network? LinkedIn is a great place to start. Linkedin is the professional networking site where you can connect with others in your industry. If you start with zero connections, it is easy to get lost and go…
October 30, 2022
Three Quick Tips for Success with Your Instagram Strategy
News and Commentary,Social Media,Resources
If you’ve been on this popular app since it was introduced more than a decade ago, you’ve watched it rapidly change over the years. The most recent shifts since becoming a Meta platform are also perhaps the most challenging for social media…
September 27, 2022
On Facebook, Everything is New Again
News and Commentary,Social Media,Resources
The rules have changed for effective marketing on Facebook. Paid ads are still a valuable tool to reach your targeted audience but there are more ways to expand brand awareness and generate sales now. Here are some recent Meta updates to consider…
September 27, 2022
Grow Your Business Social Media Accounts: 7 Tips for Every Platform
News and Commentary,Social Media,Resources
We all want to see our social media following count and engagement grow, but keeping up with new features that vary between platforms can feel overwhelming. While you may want to do more in-depth research for specific platforms you want to see…
August 18, 2022
Direct Marketing that Gets Results
News and Commentary,Data,Appending,Email,Resources
What would you do with a custom list of prospects and the best quality data for reaching them directly? For a limited time, Accurate Append is offering free custom direct marketing list-building services with the purchase of phone or email data. You…
August 6, 2014
Data Drives the World
“Data really powers everything that we do.” – Jeff Weiner, LinkedIn As the CEO for the hugely successful social networking service LinkedIn, Jeff Weiner knows how powerful data can be. Quantcast, a technology company specializing in real-time…