v12 data porch group media alternatives

Porch Group Media (V12 Data) Competitors & Alternatives: Choose Consistent High-Quality Data Providers

Data is the cornerstone of modern marketing. From customer demographics to accurate lead generation and sourcing, marketing campaigns suffer stagnation without accurate data and see a significant drop in ROI. Several companies claim to provide…

d2c vs b2c ecommerce

D2C E-Commerce vs. B2C E-Commerce: Winning Marketing Strategies for Business Growth

Direct-to-consumer (D2C) e-commerce and business-to-consumer (B2C) e-commerce have much in common. However, the biggest difference comes down to distribution. D2C e-commerce sells directly to consumers through a digital interface (think big bulk…

b2c lead generation guide

B2C Lead Generation Guide: Expert Tips for Growing Your Customer Base

Business-to-consumer (B2C) companies rely heavily on lead generation for their sales. With an accurate list of potential customers, your company can grow, leading to higher profits and higher ROI for your marketing campaigns. Here, we talk about how…

customers under magnifying glass

Consumer Data Leads: How to Find Consumers for Direct Marketing Success

Consumer data leads are a critical part of a direct marketing campaign. This customer information is necessary to target marketing niches and conduct effective marketing campaigns.  Consumer data is a cornerstone for any marketing campaign, as it…

turning 65

Turning 65 Mailing Lists: 5 Direct Mail Strategies To Reach Seniors

Targeting individual customer niches can go a long way toward boosting your marketing interaction rates. One such consumer mailing list niche is seniors (customers turning 65 or over). Constructing your marketing campaign around this niche can boost…

datazapp competitors and alternatives

DataZapp Competitors & Alternatives: Choose Quality over Cheap Consumer Data

Modern business relies on data. Data is a cornerstone for any company, from consumer data aimed at marketing to a distinct niche to competition data meant to strengthen a business's hold in its field. However, one of the pitfalls of this need for…

data axle competitors

Data Axle Competitors & Alternatives: Choosing the Right Consumer Data Provider for Your Business

Consumer data can revolutionize your business, from crafting customized advertising campaigns to figuring out new niches to target. Companies like Data Axle offer lists of potential clients to help companies tailor their outreach strategies for…

experian data quality (EDQ) competitors

Experian Data Quality (EDQ) Competitors & Alternatives: Personalized Service and Attention To Detail Matters

While Experian Data Quality may be a well-known data provider, something must be said for personalization and attention to detail in the data world. Data is the cornerstone of modern marketing and advertising, and trying to work with raw data is…

Avoid These Common Mistakes When Writing Sales Copy

For your business to grow, you need effective copy that sells. It is that simple. Simple doesn’t always mean easy, though. There is a lot of free and expensive advice for how to achieve this with varying results. One way to make creating effective…

Marketing Sensitively in Tough Times: What To Do (and What Not To Do)

It's happened again. A national tragedy leaves the nation reeling, and marketers are left wondering how to proceed and if they can do so sensitively. Every time there is a national or global crisis, there seem to be new questions about how to…