June 1, 2023
Porch Group Media (V12 Data) Competitors & Alternatives: Choose Consistent High-Quality Data Providers
Data is the cornerstone of modern marketing. From customer demographics to accurate lead generation and sourcing, marketing campaigns suffer stagnation without accurate data and see a significant drop in ROI. Several companies claim to provide…
June 1, 2023
D2C E-Commerce vs. B2C E-Commerce: Winning Marketing Strategies for Business Growth
Direct-to-consumer (D2C) e-commerce and business-to-consumer (B2C) e-commerce have much in common. However, the biggest difference comes down to distribution. D2C e-commerce sells directly to consumers through a digital interface (think big bulk…
May 31, 2023
B2C Lead Generation Guide: Expert Tips for Growing Your Customer Base
News and Commentary,Data,Business
Business-to-consumer (B2C) companies rely heavily on lead generation for their sales. With an accurate list of potential customers, your company can grow, leading to higher profits and higher ROI for your marketing campaigns. Here, we talk about how…
May 15, 2023
3 Tips for Reviving Your “Dead” Facebook Business Page
News and Commentary,Social Media,Business
While running your small business, it is easy let some of your social media accounts go dormant. Whether you’ve turned your attention to other platforms or focused on product creation, when you’re ready to rekindle interest through Meta these three…
April 30, 2023
Consumer Data Leads: How to Find Consumers for Direct Marketing Success
News and Commentary,Business,Resources
Consumer data leads are a critical part of a direct marketing campaign. This customer information is necessary to target marketing niches and conduct effective marketing campaigns. Consumer data is a cornerstone for any marketing campaign, as it…
April 30, 2023
Turning 65 Mailing Lists: 5 Direct Mail Strategies To Reach Seniors
News and Commentary,Data,Resources
Targeting individual customer niches can go a long way toward boosting your marketing interaction rates. One such consumer mailing list niche is seniors (customers turning 65 or over). Constructing your marketing campaign around this niche can boost…
April 15, 2023
Why Send Newsletters in the Age of Social Media Marketing?
News and Commentary,Business,Email
Writing valuable newsletter copy can be time-consuming if you craft them yourself or expensive if you hire help with your content strategy. This may make you wonder if it is really worth the time and effort when social media offers a more instant,…
April 10, 2023
How to Revive a “Dead” Instagram Account
News and Commentary,Social Media,Business
Despite many changes in recent years that pose challenges to creators, Instagram is still one of the most popular social media platforms. It continues to be an important channel to promote your business. However, if your account has been inactive…
March 29, 2023
DataZapp Competitors & Alternatives: Choose Quality over Cheap Consumer Data
Modern business relies on data. Data is a cornerstone for any company, from consumer data aimed at marketing to a distinct niche to competition data meant to strengthen a business's hold in its field. However, one of the pitfalls of this need for…
March 29, 2023
Data Axle Competitors & Alternatives: Choosing the Right Consumer Data Provider for Your Business
Consumer data can revolutionize your business, from crafting customized advertising campaigns to figuring out new niches to target. Companies like Data Axle offer lists of potential clients to help companies tailor their outreach strategies for…