group of customers that have different attributes

What is Customer Profile Enrichment?

Customer Profile Enrichment gives you a deeper, more complete view of your customers and prospects. By enriching your existing contact data, you gain valuable insights that go far beyond names and email addresses. This allows you to understand, segment, and engage your audience more effectively.

Enhance your customer records with data points such as:

  • Demographics: Age, gender, education, and occupation to better understand who you’re reaching

  • Reachability Scoring: Know how likely it is that a contact can be reached via phone, email, or mail

  • Wealth Score: Gauge an individual’s financial standing to refine targeting and messaging

  • Charitable Giving Propensity: Estimate how likely someone is to donate to nonprofits or causes

  • Psychometrics (like our Green Score): Learn how contacts think and feel about key issues like sustainability

Whether you’re working from an existing list or building a new one, Accurate Append’s customer profile enrichment services and API help you create richer, smarter customer profiles for better results.

Customer Profile Enrichment Services Save Time and Makes You Money

Accurate Append’s customer profile enrichment solutions are built on decades of data expertise and trusted industry partnerships. We serve organizations across regulated sectors, voter files, fundraising databases, and more, all within a secure, high-performance environment. Every organization faces unique data challenges, which is why our enrichment services are fully customizable to fit your goals. Contact us today to start building smarter, more complete customer profiles.

Frequently Asked Questions About Customer Profile Enrichment

You’ll benefit from the best possible data sources — including our proprietary data solutions plus the very best third-party data — for your marketing campaigns. That means you’re not relying on some dusty data warehouse, but are benefiting from the best quality and the most matches for your marketing needs.

The customer profile enrichment process starts with the data you have, or with our custom list-building service and add additional information that will help improve your audience, drawing from thousands of criteria in our premium Data Enrichment process. You can start the process with an idea about who you want to reach, or with your list of names and email addresses, phones, or postal addresses.

Data Enrichment solutions provide marketing teams, sales teams, and call centers with additional connection points for your leads and prospects, helping close more sales and grow your business. Enrichment tools give your teams the ability to create an exceptional customer experience for everyone in your database.

Our Proven Consumer Profile Enrichment Solutions

Landline and MobilePhone Append

New Authoritative Data Source phones score and enhance your list with prioritized, verified numbers. We help you get more out of your calling campaigns.

EmailAppend

With a database of 900 million emails and a triple-scrub process, we can refresh and enhance your lists for remarkable results.

EmailVerification

Real-time validation means better inboxing and fewer bounces for your email campaigns.

DemographicAppend

We provide several core demographic append products that will help you better understand your audience and target your campaigns.

LeadValidation

Prioritize real leads and respond instantly with our real-time lead validation services. Validate, verify, and enhance your leads.

AddressAppend

Update moves and mailing address with as little as a name, street address, city, and state. Add phone, email, and demographic information for your top audiences.

NationBuilderApp

Join hundreds of campaigns that use Accurate Append to validate, verify, and enhance voter and donor records right inside their nations. Get better results right away.

Developer API &Real-Time Data Enrichment

Integrating customer data integrity into your business processes doesn’t have to cost hundreds of thousands of dollars. Benefit from our leading data partnerships and technology leadership today.

Expert Data Logistics for Your Success

We help growing businesses make the most of their time and resources by integrating the best data from the best sources using the best in today’s technology. Our premium processing and matching algorithms provide speed, accuracy, and security to every job. It’s quality, quantified.

Your One-Stop Shop for the Best Data

Real-time processing and tens of millions of updates each month give you the edge in your sales and marketing campaigns. We’ve developed proven partnerships to give you complete and timely results every time you run a file with us.

Self-Service, Secure Batch, Data Enrichment API, and Custom Services

We can work with any file — including millions of records — and any format to provide the best results. Simply put, if you can send or upload your data, we can enrich it.

Get an EstimateToday

Our expert data consultants can evaluate your needs to provide the best solutions, and even provide a free match report test to determine how much we can improve your contact files.